Why doesn't ChatGPT recommend my business?
If AI assistants name your competitors but not you, it's usually fixable. The five most common reasons, and how to check what AI says about you today.
Insights, strategy, and straight talk
Marketing strategy, AEO, brand visibility, and founder growth — written for women-led solopreneurs and small businesses who are done being overlooked.
Latest posts
If AI assistants name your competitors but not you, it's usually fixable. The five most common reasons, and how to check what AI says about you today.
A step-by-step audit across ChatGPT, Perplexity, Google, Copilot, and Claude, plus what to do when AI gets your business wrong.
AEO in plain English: how it differs from SEO, where the two overlap, and an honest take on who needs it now and who can wait.
A page-by-page checklist: the homepage sentence, service and about pages, FAQs, matching contact details, crawler access, and plain structured data.
Sourced price ranges for fractional CMOs (retainer, day rate, sprint, hourly), what drives the price, and when it's worth it for a solo business.
Who sets strategy, who does the work, what each costs, and which fits your situation. A plain comparison for founders, with red flags for each.
Diagnose, decide, run: what a fractional CMO should do in days 1-30, 31-60, and 61-90, what to prepare, and how to tell if it's working.
What a Signals Audit looks at, in plain words: who it's for, what you get, how to prepare, and a 20-minute version you can run on yourself today.
Find your brand voice in your own best emails and calls, fit it on one page, and keep it steady on busy weeks, including when you write with AI tools.
Slow growth is usually a positioning or visibility problem, not a personal failing. The signs, a simple positioning exercise, and the habits that follow.
Referrals don't skip research. Referred buyers look you up first, and a confusing presence loses them quietly. How to make every referral land.
It isn't personal, it's agency math. How retainers and account teams work, what to hire instead, and the questions to ask any marketing provider.
Activity isn't strategy. How to tell if LinkedIn posting is bringing in clients, and a simple system that turns one buyer question into a week of content.
Five AI changes from mid-August to early October that matter to a small service business, what each one means for you, and what to ignore.